Mark Roberti has written a very good article over at RFIDJournal.com “What the RFID Industry can Learn from Steve Jobs.”
Mark makes, as always, very good points. It should come as no surprise that some of the aspects of products that Steve Jobs tackled (simplicity, focus on the consumer not the technology).
Go read the article, and see not only how the RFID industry can learn, but also, think about how you could do your job differently!